What is “Ghost” Mannequin photography?
Ghost mannequin photography allows a clothing item to be shown in its true shape and form, without the distractions of a visible mannequin or model. The goal of this technique is to create the illusion that a mannequin is wearing a piece of clothing, even when the mannequin's body is not visible.
Before the “ghost” mannequin can be achieved, the clothing must first be photographed on a mannequin.
To achieve the look, the clothing item is placed on a mannequin or dress form that is then photographed from multiple angles. The mannequin or dress form is then removed in post-processing, using image editing software, and the individual shots are combined to create a single image that shows the clothing item as if it were being worn by an invisible "ghost" mannequin.
Ghost Mannequin Examples
So, why should you consider this technique for your next clothing shoot?
One of the main benefits of ghost mannequin photography is that it allows e-commerce businesses to display clothing items in a way that is more visually appealing than simply hanging the item on a hanger. By creating the illusion of a person wearing the item, it becomes easier for potential customers to imagine themselves wearing the item and envision how it would look on them. This can be particularly useful for items of clothing that are difficult to picture on a hanger, such as coats, jackets and sweaters.
Achieving a ghost mannequin image requires the right tools, time and post-production skill set. It is our most popular choice when it comes to clothing photography, and our experts are always ready to help you get started. Contact us today for more information or pricing.