Expanded imaging capabilities
While stills and 360 images are still an essential component to attract customers, we offer a number of imaging techniques which allow you to showcase your products in a unique and engaging way. It’s always our goal to help you succeed, so we’ve expanded our imaging capabilities to help you deliver the best product imaging possible.
What we can do for you:
Styled Images
Styled imaging involves creating a visually appealing and cohesive product image by carefully selecting props, backgrounds, location and lighting to complement the product's design and style. This type of imaging may be used to show the product in-use, highlight a benefit, create a mood or differentiate from competitors.
Video Production
Yes, we can create videos too! We can cover a large scope of work in this category, such as:
Promotional videos
Videos for eCommerce sites such as Amazon and Shopify
Instructional videos
Stop Motion
Stop motion product photography is a technique that involves taking a series of still photographs of a product in slightly different positions, and then combining them to create a video that shows the product in motion. It is commonly used to showcase products in a dynamic and engaging way, making it a valuable tool for e-commerce websites and social media marketing. Stop motion product photography can help to increase customer engagement and drive sales by creating a more visually appealing and interactive product experience. See more examples here.
Infographics
A product infographic is a visual representation of product information that presents data, features, and benefits in a visually appealing and easily digestible format. It typically includes graphics, charts, and other visual elements to convey product information in a concise and engaging way. Product infographics are commonly used to promote and sell products, particularly in industries such as technology and consumer goods. See more examples here.
Composite Imaging
Composite imaging is a technique used in photography to create a final image by combining multiple photographs or image elements. It can be used to showcase products in a specific context or environment by adding a background image that complements the product's design and style. The use of different backgrounds in composite imaging can help to create a more engaging and informative final product image, making it a valuable tool for product photographers and designers.
Apparel Photography
Lay Flat
Lay flat (sometimes referred to as flat lay) photography involves arranging clothing items on a flat surface and photographing them from above. This enables customers to see the complete outfit a unique way without a model.
Ghost Mannequin
Ghost mannequin photography involves taking photographs of clothing items on a mannequin and then using image editing software to remove the mannequin from the final image. This technique allows for a more realistic and visually appealing representation of the clothing item, as it eliminates distractions and allows the focus to be solely on the product itself.
On-Model
On-model apparel photography involves photographing clothing or accessories on a live model, allowing customers to see how the product fits and drapes on the body. This technique can be used to create a relatable product experience, as customers can see how the clothing item looks on a real person.
3D Render/CGI
CGI imaging for products involves using computer-generated graphics to create realistic product images that can be used for advertising, e-commerce, and other marketing purposes. This technique can be used to showcase products that are still in development or to create images of products that do not exist in the physical world. CGI imaging allows for complete control over lighting, color, and texture, making it a valuable tool for product designers and marketers who want to create highly realistic and visually stunning product images.
Focus Stacking
Focus stacking photography is a technique that involves taking multiple photographs of a subject, each with a different focus point, and then combining them to create a final image with a sharp focus on the entire subject. The use of focus stacking can result in a more visually appealing and informative final image. A detailed piece of jewelry is an example of where this technique would be particularly useful.
Hot Spots
Used to call out specific spots/features of a product. For example, the spot could show a zoomed in detail image or even link to a product video.
At PVS Studios, we are always looking to push the envelope when it comes to imaging. If you have something in mind you don’t see here, be sure to reach out. We’d love to make it a reality for you!